Upbeat Cynicism

what do you mean i lost my mind?

Quote of the day

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[A TV commercial] crossed my desk in 1986. It came with a press release boasting about an enormous production budget employed in service of what it termed a communications “breakthrough”. The secret of this particular breakthrough was the science of semiotics — i.e., conveying meaning via powerful symbols imbued with significance far beyond their literal interpretation. It’s the sort of thing that Jean Baudrillard and Noam Chomsky write about. Umberto Eco. Dudes like that. Dudes who have no responsibility for marketshare.

“Whoa,” I said to myself as I eagerly tore the videocassette out of its jacket. “This is gonna suck.”

— Bob Garfield, And Now a Few Words From Me

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Written by [IMH]

22 June 2006 at 11:59 pm

Posted in Quotes

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